Webinar: Large account management (English)
April 17, 2020 @ 12:30 PM - 13:30 CEST
One event on 17 April 2020 at 12:30
One event on 24 September 2021 at 12:30
If you manage some large accounts, you will need to give them more attention than when you manage several smaller customers.
A large account requires a special approach. You will have to write an account plan, map out the DMU, create a multilevel sales matrix and, if possible, build relationships at a higher level in the organisation.
This requires special insight and this will all be discussed in this webinar.
At the end of this live and interactive webinar, you'll get related assignments and theory in the app on your smartphone and you can practice with videos and cases during that month (or longer). This will help you to better retain the techniques and concepts and apply it automatically in real-life situations.
Of course you also participate in the weekly sales challenge. You are completely free to provide the best solution for a realistic sales situation.
This webinar is part of the blended Professional plan and the online Economy plan that covers a specific subject every month. It is accessible to subscribers of this training programme. Note: the stated time is Central European (summer) Time (CET / CEST).