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Webinar: Convincing (English)

October 16, 2020 @ 12:30 PM - 13:30 CEST

|Recurring Event (See all)

One event on 16 October 2020 at 12:30

In this webinar, you learn to present your solution to the customer in a structured way. Translating features into advantages that are in line with the customer's buying motive and communication style is central to this. The principles of Cialdini result in a very effective convincing technique, with which you can repeatedly let the customer say "yes".

  • Insight into the 6 principles of Dr. Cialdini
    • Reciprocity
    • Scarcity
    • Authority
    • Consistency
    • Sympathy
    • Social proof
  • The RIGHT convincing technique: apply it with your own product features
  • Practice with realistic hands-on situations

At the end of this live and interactive webinar, you'll get related assignments and theory in the app on your smartphone and you can practice with videos and cases during that month (or longer). This will help you to better retain the techniques and concepts and apply it automatically in real-life situations.

Of course you also participate in the weekly sales challenge where you are completely free to come up with the best solution for a realistic sales situation. Approx. 6 weeks later you can join the live webinar so you really learn everything about convincing and persuasion.

This webinar is part of the blended Professional plan and the online Economy plan that covers a specific subject every month. It is accessible to subscribers of this training plan.

Note: the stated time is Central European (summer) Time (CET / CEST).


October 16, 2020
12:30 - 13:30
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Online, The Netherlands
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