7 ways to close the deal

Did you know that most salespeople could easily double their revenue if they dared to close? We all recognise this situation: We’ve had a great conversation with a potential customer and we say goodbye at the end. Without a concrete … Read More

Forget about the numbers, go for the relationship

No sustainable business without a sustainable relationship. This is the message that Kees Verschoor en Jean-Paul Boerekamps carry out in their book “Mutual Sustainability”. The way they approach doing business is not ordinary, but gives an interesting insight in the … Read More

Why 2 days of sales training isn’t effective.

We tend to forget quickly. Back in 1885, Hermann Ebbinghaus, a German psychologist who pioneered the experimental study of memory, discovered “the forgetting curve”. Humans tend to halve their memory of newly learned knowledge in a matter of days or … Read More